????? ?? ??????? ???????? ??????????, ? ??????? ??? ??????? ???? ??? ???????. ???? ??? ????????? ??? ??????? ??????????? ???? ???????, ?? ????????? ??????? ?? ???????????? ?? ??? ?????.The key difference between B2B and B2C is their behavior. B2B buyers want to work with other organizations and so are driven by logic for their obtaining decisions.